Green Mondays 2

Attended the second Green Mondays event on, well, Monday. Thanks go to Laurence again for putting together a great event. We had two speakers: Paul Sands from Virgin Atlantic and Darrell Nelson from the Kisho Kurokawa Green Institute.

Paul described Virgin’s diverse approach to greening their business including updating their fleet to more fuel efficient planes, offices powered by renewable energy resources, leveraging the presence and power of their visionary founder, Richard Branson and, a crowd favorite, off-loading all of the empty champagne bottles consumed by passengers before take off!

The highlight of his presentation, though, was his report on the successful test flight of a biofueled airplane. Virgin Atlantic Airlines, in the face of considerable skepticism, demonstrated jets can fly using a jet fuel/biofuel mix. Virgin is now sharing their findings with other airlines who will also run such tests. Look out for more news on biofueled flights in the upcoming months as New Zealand Airways, Japan Airlines, Continental and others step up and tackle airline CO2 emissions issues.

Darrell’s talk focused on the need to raise managers capable of handling sustainability related issues in business. Although short on details, he outlined the Kisho Kurokawa Green Institute/Anaheim University online MBA program which is designed to give future managers a much needed foundation in sustainable approaches to doing business. He emphasized that “green business” is a fast growing field and opportunities are plentiful. It’s a good start and kudos to Anaheim University for putting together this program.

Tags: biofuel, corporate, csr, green MBA, social responsibility, sustainability, sustainable management